The coronavirus crisis will make digitalisation in the mobility and logistics sectors even more important and will probably speed up the process. It is exciting to see which changes will catch on. Hypermotion offers many opportunities to discuss the effects of the coronavirus mobility crisis on the economy and society, but also to help shape solutions. Whistleblower Edward Snowden and bestselling author Marc Elsberg are among this year’s keynote speakers at Hypermotion 2020, which will take place digitally on 10 and 11 November. Martina Bergmann, Head of Digital Products & Web Solutions, and Michael Johannes, Head of Mobility & Logistics, talk about the opportunities offered by a digital event in an interview. […]
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Hypermotion will be taking place in the virtual realm. Having gained initial experience with digital event formats in the summer, Messe Frankfurt is now drawing on a broad portfolio of digital services for its customers that complement the physical trade fair experience. These include live streaming, AI-supported matchmaking, speed networking and digital exhibitor and product presentations. These exciting opportunities for a digital version of the trade fair are also being seized by Cleanzone, the international trade fair for contamination control and cleanroom technology. Cleanzone seizes digital opportunity The coronavirus crisis continues to determine the direction of trade fairs and business platforms. Due to the rising number of infections and the associated travel warnings, Messe Frankfurt has decided, in close cooperation with the respective industry representatives, not to hold some other trade fairs in the global calendar of events in physical form. The Automechanika Sneak Preview showed with great success that [...]