According to a survey conducted by the Bundesverband Digitale Wirtschaft (BVDW), online experts expect a significant increase in willingness to invest in mobile cloud solutions among companies in the next three years. The most important motivation and greatest expected value is easier access to data.
Mobile devices are playing an increasingly relevant role in professional life. Aside from communication purposes, they can be used to edit documents as well as access corporate data and special applications. This is carried out in part using proprietary business apps, which are programs that have been developed specifically for the devices and have to be installed on the devices for use. On the other hand, IT resources such as applications, storage capacities or desktop environments are used to accomplish this. These resources run on a server and can thus be used by devices of all stripes. Both solutions leverage the cloud as storage space for the produced data. There are now numerous business applications available, which are specifically tailored to mobile devices. Microsoft’s own Office package is now also touchpad compatible.
For many years, the Office package, which includes Word, Excel and PowerPoint, was a basic requirement on every business computer. Following the emergence of alternative open source solutions, apps in the cloud are now also challenging the software giant’s monopoly in this arena.
Microsoft Office was long considered the de-facto standard in most companies and organizations. This was until more cost-effective open source solutions gained popularity and Google Apps provided new impetus to the competition as a package of web-based services that can easily be run from within the browser regardless of the location and the device used without complex program installation. To use Google Drive, you simply have to download a client to manage and synchronize the online resources on the various different devices. Google Drive includes the traditional core of office software and ensures that users can access their data from anywhere via Mac, PC or mobile device. “Documents”, “Spreadsheets” and “Presentations” are the most important tools for producing all types of documents and content. Google makes collaboration particularly easy for teams that do not share a single locations. Files can be released for reading, commenting or editing by other users via email, communication and cooperation with Google Calendar, Gmail and Hangouts.
With multiple locations, several business units and numerous employees on the go, efficient (office) communications crucial for the success of many companies. Comprehensive packages for landline, mobile and PC applications from the cloud can be used to connect employees, improve work processes, and reduce costs.
Each new technology increases the number of communication channels. This can quickly cause confusion especially in professional environments due to the variety of different devices being used. Synchronisation of contact data across mobile phones, landline devices and PC address books is very difficult to ensure without cloud-based services. And things get even more complicated when it comes to advanced CRM information about customer contacts, internal documents, or messages from messaging solutions, web conferences and the email folders.